Scope and Contents

Narrator Lizbeth Ecke is the daughter of San Diego horticulturist Paul Ecke Jr., who contributed to the popularity of the poinsettia plant. Lizbeth Ecke also is on the board for the YMCA and the American Forest Exchange. In this interview, Lizbeth discusses her childhood growing up in Encinitas, California and working alongside her father in the flower business, and her experience as a women working in a male dominated industry in comparison to her father and brother.

Overview The Paul Ecke Ranch, Inc. Business Records and Family Papers at California State University San Marcos Library include approximately 600 cubic ft. of paper records, prints and photographs, digital and analog media, and artifacts documenting daily operations of the business i.e. the breeding, development, production and marketing of flowering plants, particularly the poinsettia. While the bulk of the records document the national and international sales, strategic planning, research and...